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  Tanya Chaitanya & Vaani Kapoor at the Femina Event to launch Max Fashion Collection at Phoenix Market City Kurla
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  Vaani Kapoor & Tanya Chaitanya at the Femina Event to launch Max Fashion Collection at Phoenix Market City Kurla
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  Vaani Kapoor & Vasanth Kumar at the Femina Event to launch Max Fashion Collection at Phoenix Market City Kurla
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  Vaani Kapoor at the Femina Event to launch Max Fashion Collection at Phoenix Market City Kurla.3

Max, the leading fashion brand along with Femina, kick started the Max Women’s Festival - a fortnight long extravaganza, to mark celebration of women’s day. The women’s fest outlines the importance of women’s empowerment by enabling education, awareness & building careers for women through the various vocational initiatives organized by Landmarks CSR - Life Trust. Vaani Kapoor launched the Women’s Day campaign ‘Wear it Proud’ and unveiled the Max’s latest Spring Summer’14 collection. The women’s festival has kick started across max stores in various cities and the festivities will consist of a host pampering sessions like nail art, foot spas, fashion makeovers, a course on makeup and even a ‘Do it yourself’ session. Additionally, for every Rs 5 donation made by shoppers towards Life Trust’s initiatives, Max will also contribute Rs. 5/- towards the cause.



- Dharmishtha Dagia