Current Issue

Current Issue
Subscribe to GR8 MAGAZINE Online

Subscribe for daily updates

GR8 APP

Editor's Desk

Edit & More...

>>
THE GR8! MAG 10TH ANNIVERSARY PHOTOSHOOT
View all

World television premier of Agent Vinod on Zee Cinema!


Zee Cinema is all set to showcase the World TV premiere of Agent Vinod on Saturday 1st September, 2012 at 8 PM. Zee Cinema has also taken the world television rights of Barfi, Joker and Heroine. Zee Cinema chose to promote this premiere through innovations in the digital space. The aim is to inform viewers about the premiere through innovative ways of engagement in a phased digital effort built around the content platforms. An innovative game-Mere Dost Ki Pungi has been created on Facebook and as well as being promoted on Yahoo and MSN. The masthead of YouTube will be taken over on 1st September enhancing the premiere tune-in and there will be a YouTube Mobile Roadblock, wherein anyone accessing any video on YouTube using their mobile will be able to catch the Agent Vinod tune in. The on-air campaign of Agent Vinod is being played out across the Zee Network and across news channels, music channels, etc. The promos have been customized for each target genre, for instance: On kids’ channels- It is an animation promo where the actors are shown in an animated avatar and on music channels- The best songs of movie are used in background while showcasing highlights from the film.

This film is about how an Indian intelligence agent and a Pakistani spy come together for one mission to get rid of a world terror plot. Agent Vinod (Saif Ali Khan) is an Indian intelligence officer on a mission to unearth a global conspiracy. En route Vinod meets Iram (Kareena Kapoor), a Pakistani agent, who has her own agenda but subsequently helps him. Watch Saif Ali Khan and Kareena Kapoor sizzle your television screens in Agent Vinod on Saturday 1st September, 2012 at 8 pm only on Zee Cinema.

- Dharmishtha Dagia


Tags: World television premier of Agent Vinod on Zee Cinema!